Amazon has announced plans to expand its “ultra-fast” 30-minute drop-off service in dozens of cities across the U.S..
The service, known as Amazon Now, is already available in a number of major locations including Atlanta, Dallas-Fort Worth, Philadelphia and Seattle.
On Tuesday the online retailer said it would expand the offer to tens of millions more customers by the end of the year.
In a statement, Amazon said the service was being “rapidly expanded” in dozens of cities, including Austin, Houston, Minneapolis, Orlando, Phoenix, Denver and Oklahoma City.
However, unless you are a Prime user it comes with a significant delivery cost.
Users without a Prime membership will be charged a $13.99 delivery fee per order, compared to $3.99 for Prime members.
An additional fee will be added to smaller orders valued below $15; an extra $3.99 for those without Prime or $1.99 for members.
Products that can be ordered with Amazon Now include dairy and eggs, fresh produce, electronics and personal care items like soap and toothpaste.
The feature is accessible via a banner on the Amazon app or homepage, in areas where the service is available.
The company says it uses a number of smaller locations near where customers live or work to guarantee the fast turnaround.
Amazon’s other speedy delivery options include Prime Air drone delivery, with drop-offs in under 60 minutes across nine locations. One to three hour delivery and same-day options are also available across much of the country.
Amazon delivered more than 13 billion items on the same day or the next day globally in 2025, according to the release.
In the United States, Prime members received eight billion items on the same day or the next day. Groceries and everyday essentials made up half of those U.S. deliveries.
“Amazon Now is for when you need or want the convenience of getting your Amazon order delivered in 30 minutes or less,” Udit Madan, the senior vice president of Amazon Worldwide Operations, said in the release.
“With thousands of items available for ultra-fast delivery, you can get everything from groceries for dinner, to AirPods before a flight, to household essentials like laundry detergent or toothpaste delivered right to your door.”
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