Black Friday has arrived early and if you're hunting for bargains, Amazon is worth a look with huge offers on tech, toys, fashion and beauty products.
The online giant started releasing its "early Black Friday deals" at the end of October, a whole month early before Black Friday actually happens on November 27th.
However, Amazon has kicked off its official Black Friday sale today (November 20th).
Customers can enjoy a series of deals across popular categories right up until Monday, November 30th. The offers will be going live as often as every five minutes and include huge savings on everything shoppers could possibly need to enjoy the festive season.
You can check out all Black Friday sale items by visiting amazon.co.uk/events/blackfriday.
Today's best deals
Amazon is rolling out daily deals all the way up until Black Friday and Cyber Monday. Here are the best offers running now.
- Kindle Kids Edition, £59.99 (was £99.99) - saving £40
- Fire TV Stick 4K, £29.99 (was £49.99) - saving £20
- Sadler's Peaky Blinder Black Spiced Rum, £15 (was £26)- saving £11
- Shark Cordless Stick Vacuum Cleaner, £199 (was £349.99) - saving £150.99
Samsung Galaxy S20 5G Mobile Phone, £649 (was £899) - saving £250
Echo Dot (3rd Gen), £18.99 (was £39.99) - saving £21
Where to find the best Amazon Black Friday deals
If you're looking for the best deals, these are the categories to keep an eye on:
When is Black Friday 2020?
This year, Black Friday officially lands on November 27th and is followed by Cyber Monday on November 30th.
But you don't need to wait any longer, as retailers are already slashing prices across their products ahead of the big day itself.