Supermarket giant Aldi has launched a brand new initiative which most shoppers won't even realise is happening.
Aldi will be supporting charities throughout the UK by donating more than one million meals to people in need during the summer school holidays.
The supermarket is pairing its stores up with local charities, community groups and foodbanks to donate surplus food, with more than 700,000 meals going to causes that support children.
The donation is part of Aldi’s commitment to donate 10 million meals across the country in 2021, in partnership with community giving platform Neighbourly.
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Mary Dunn, Managing Director of Corporate Responsibility at Aldi UK, said: “We’re proud to be supporting so many incredible causes up and down the country, helping them to donate meals to those in need this summer.
“The school holidays can be a hard time for families, particularly when many are experiencing heightened financial hardship due to the pandemic, and this is why we are committed to doing what we can to donate more meals than ever before.”
Steve Butterworth, from Neighbourly, added: “The summer school holidays are always one of the busiest times for the nation’s charities and food banks, but this year we’re expecting things to be even busier. Aldi’s donations have never been more of a vital support to these organisations.”
Aldi stores across the country work with Neighbourly to partner with local charities, who can collect surplus food and perishable products, such as fruit, vegetables and baked goods, up to seven days a week.
