During lockdown Scots swapped their daily workwear for casual leisurewear prompting a spike in sales on everything from yoga pants to comfy sweats on many popular high-end sports and fashion retailer websites.
And for those looking to expand their wardrobe, Aldi have launched their very own range of affordable and stylish loungewear.
Aldi’s first branded loungewear collection was unveiled earlier this week on a billboard in London’s Leicester Square and will be available to buy online from Sunday, April 25. The new range will land on supermarket shelves on Thursday, April 29.
The collection includes a variety of pieces, some of which are only available online, alongside essential clothing items which will be available in stores.
The clothing line-up called Aldimania, features hoodies, pyjama sets, hipsters and socks for both men and women, reports Mirror Online.
Aldimania aims to offer shoppers stylish loungewear options at affordable prices.
Aldi has long offered its shoppers branded clothing from summer staples to winter warmers but is now tackling new territory with its own brand loungewear for the first time in the supermarket's history.
Prices for the new Aldimania range
- Aldimania Hoodie - £14.99, online only
- Aldimania Pyjamas - £12.99, online only
- Aldimania Hipsters - £4.99 for a pack of two
- Aldimania Socks - £1.49
As with most Aldi Specialbuys, the collection is expected to sell-out quickly, so set the alarm clock for Sunday morning and get ready to wait in a virtual queue.
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