Aldi are calling on Scottish beer lovers to help them name the latest addition to their beer lineup with the successful entrant also winning the very first case of the brand-new brew.
Teaming up with long-term supplier, the Alloa based Williams Bros, the firms have brewed a tropical New England White IPA which will be sold in stores across the UK.
The supermarket is looking for a catchy name for the collaboration and have pointed to the Williams Bros’ website for inspiration, where beer fans will find beers like the Joker IPA and Ceasar Augustus, alongside some of the beers that have cemented their partnership with Aldi like Perfect Storm and Iconic.
To help with the name, Aldi say the New England White IPA has all the juicy, tropical aromas and flavours of a NEIPA, but is balanced by the refreshing, addition of citrus peel and a pinch of coriander seed.
They added that it is heavily dry-hopped (with Mosaic, Citra & Sabro) and less bitter than a typical IPA, creating a "smoother, rounder flavour" which, combined with the presence of wheat and oats, results in a full-body beer with a natural haze.
To enter all you have to do is head over to Aldi Scotland’s Facebook or Instagram pages (@AldiScotland) before Sunday, April 11 to submit your name idea.
You must be over 18 and T&Cs will apply.
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