International media reported on Tuesday that AirAsia had apologised for and removed its "Get off in Thailand" ads posted in Australia and intended to promote direct flights between Brisbane, in Queensland, and Bangkok.
Media organisations, many based in Australia, said the move was in response to a complaint from the activist group Collective Shout .
The group complained that the message on the advertisements appealed to sex tourists.
The phrase 'get off' is slang meaning experiencing sexual pleasure.
AirAsia has previously announced it will launch the direct service in June.
