An air ambulance landed in Bolton town centre after a man was injured falling from an escalator.
The helicopter landed on grass behind Le Mans Crescent and in front of Bolton Crown Court after paramedics received a call around noon today (Friday, August 27).
A spokesperson for the North West Ambulance Service (NWAS) said the man had suffered head injuries during the fall.
READ MORE: Road to Salford Royal Hospital closed due to 'police incidents'
He fell from the escalator inside the Sports Direct shop off Le Mans Crescent, the MEN understands.
The store was closed after the incident.
In a statement, an NWAS spokesperson said: "We can confirm that we received a call at 12.02pm for a male that had fallen down some escalators with a head injury.
"We have dispatched an ambulance, two rapid response vehicles and the air ambulance to the scene."
Other ambulances were spotted parked behind Bolton town hall.
The extent of the man's injuries is currently unknown.
The incident comes on the first day of Bolton's popular Food and Drink Festival, with the town centre beginning to fill with people.
Get the latest headlines to your inbox with our newsletters.
