Knitwear is a winter staple – but just because it’s practical, doesn’t mean it has to be drab. Colour is a good place to start. Brights such as geranium pink or primrose yellow are easy to wear, because they look good with other winter favourites – jeans and colours like black, charcoal and khaki.
Premium brands often experiment with knitwear. Rent designs like the Shrimps jumper or the floral pattern by Peter Pilotto – they can be worn for a day at work, but are special enough to transition to the evening, too.
The real prizes might be discovered in vintage stores. In decades past, knitwear tended to be more fun. So wearing something like 1980s pastels, 90s sportswear or a classic 60s après-ski-ready fair isle will ensure you exude festive spirit, too.
Lauren Cochrane
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Buy
Green colourblock, £115, kitristudio.com
This knit is a modern way to wear colour.
Yellow turtleneck, £180, samsoe.com
Wear a bright chunky polo neck with a midi skirt and knee-high boots.
Pink embellished, £110, boden.co.uk
An embellished jumper should be your go-to for the festive period.
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Rent
Diamond print, from £69 for a month, onloan.co
A classic style by Joseph that will never be out of fashion.
Floral embellished, from £24 for four days, mywardrobehq.com
Rent this embellished Peter Pilotto showstopper for festive drinks.
Cream with flowers, £29 for four days, rotaro.co.uk
By Shrimps. Style this white jumper by Shrimps with jeans and black boots.
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Thrift it
Cream fair isle, £8, thrift.plus
A traditional winter classic.
White turtleneck, £37, beyondretro.com
Embrace the 1980s with a pastel-patterned polo neck.
Blue-and pink-patterned, £65, stcyrvintage.co.uk
Vintage and oversized is having a style moment.
