A travelling fairground has been set up in Skegness and concerns have been raised it will damage the trade of others.
East Lindsey District Council made the decision to allow the fairground onto the site near to the boating lake.
But it has attracted criticism, with several people claiming it could mean less money is earned by traders already operating at the seaside resort.
Lincolnshire Live reports there are fears attractions such as Botton's Pleasure Island, which only reopened earlier this month and is located very close to the new fairground site, may stand to make less money as a result.
The new attraction is yet to open and is still being constructed - and some people say they have no problem with it being there.
East Lindsey District Council has defended its decision to grant the fairground a licence to operate at the site until November 30 - stating it feels the additional attraction will benefit the town.
A spokesperson for the council said: "In recent years this particular site in Skegness has hosted a number of additional attractions that have sought to increase footfall in the resort and provide additional experiences for our visitors.
"The site had been advertised as available for the 2020 season by the council and the fairground attraction with vintage rides was granted a licence to operate on the site up to November 30, 2020.
"The council is working hard to support the economy of Skegness and the wider district and feels that this additional attraction brings added value to the great offer that Skegness already has."
Despite this, some councillors and residents have taken to social media to express their opposition.
Cllr Danny Brookes posted online: "So after a poor start to the season and things only just opening, ELDC in their wisdom have let the festival pavilion site next to the boating lake to a travelling fairground.
"I can assume they don’t employ local workers or live in Skegness and most of the profits will be taken away from Skegness.
"What happened to supporting local businesses who employ local people who spend their wages in local businesses?
"I feel this is a pretty harsh thing to do and is a kick in the teeth for Skegness."
Cllr George Saxon agreed, telling Lincolnshire Live: "I think it's bad news for other businesses in the area. The fact that it is right next to our local fairground, that pays thousands of pounds in rent and just opened last week, isn't good.
"It's been there for 60 years. They will have lost money already because of coronavirus. It's about competition I suppose, but I think it will have a big impact."
The fairground arrived on the coast on Friday evening, July 24.
It will offer visitors the chance to go on vintage rides such as a Ferris wheel and carousel.
The decision has split opinion online, with some criticising the council and others agreeing it may be a good thing for Skegness.
One person wrote: "It's a change from the normal fair, why not?"
Another said: "It's an old-style fairground. It will make it busier next to the festival car park and boating lake area."
However, others disagreed, commenting: "A travelling fairground will generate a great deal of noise.
"I am a local resident and I shall not hesitate to make a formal complaint to ELDC if that noise can be heard from my flat, no matter what time of the day."
"We don't need another fairground," someone else stated.
"Others might, but we don't."
