A new food shop where everything is 99p is set to open next month.
The 99p Deli & Bakery will be opening in one of the empty units in Long Eaton's Market Place in August.
The exact spot and opening date have yet to be revealed.
Describing itself as having "guaranteed best prices in town" it will be selling homemade sausage rolls using meat from a Derbyshire butcher, cakes, cheesecakes and traybakes such as tiffin, millionaire's shortbread and Malteser rocky road.
Sausage, egg and bacon cobs will also be less than £1 but they won't skimp on the contents - with two of each per cob.
A 99p lunchtime menu with burgers, homemade fries and hot and cold drinks will also be served. Gluten-free options are available.
Customers will be able to eat in or take away.
