Weissach’s smallest SUV is nearly 1.2 million baht cheaper than ever thanks to Porsche’s desire of growing sales in Asean.
AAS Auto Service, the authorised importer of Porsche in Thailand, is taking orders of the facelifted Macan ahead of deliveries by the year’s end.
Due to some revamped marketing strategies by the parent firm in Germany, the price of the Macan has dropped to 4.8 million baht, down from 5.99 million baht tagged on the pre-facelift model.
A company executive noted that Porsche wants to grow sales in Thailand, as well as in other Asean markets.
Although no further elaboration was made, the decision to lower the price of the Macan could also be due to its more aggressively-priced competition from other luxury cars brands.
As well, the bigger Cayenne can be had for 7.5 million baht thanks to tax perks given to plug-in hybrid vehicles. The price difference between Porsche’s two SUVs in Thailand is now 2.7 million baht.
The Macan still has no hybrid option to choose from on a global basis and continues to come to Thai shores from Germany in completely built-up form with 252hp 2.0-litre petrol-turbo, seven-speed dual-clutch automatic and four-wheel drive.
Apart from some cosmetic changes on the exterior such as new LED lights, the revised Macan gets a bigger 10.9in touchscreen and Sports steering wheel from the 911.
Competitors, most of which are locally assembled, include the Audi Q5, BMW X3 and Mercedes-Benz GLC. All are priced below four million baht.
Models from a class above competing with the Cayenne consist of the Q7, X5 and GLE. All cost less than five million baht.
Ever since import duties were jacked up 20 years ago in Thailand, this is the first time a Porsche costs less than five million baht.
