U.S. telecom stocks are in focus on Tuesday after Donald Trump Jr. and Eric Trump announced a new mobile phone service called “Trump Mobile” anchored by a $47.45 monthly package they dubbed “The 47 Plan.”
It’s a bold foray into the domestic telecom market that has seen steady growth amid rising demand for 5G connectivity and budget-friendly plans. Trump Mobile includes a flashy, gold-accented smartphone and unlimited data services, blending patriotic imagery with Trump-branded flair.
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Top 10 Things to Know About Trump Mobile
- The plan’s name and price, $47.45 per month, references Trump’s current role as the 47th U.S. president, and as 45th in his first term.
- The plan offers unlimited talk-time, text, and data, plus added perks like roadside assistance and telehealth services, aiming to compete with budget plans from Verizon (VZ) and others.
- Trump Mobile will sell a $499 “T1” smartphone – a gold-colored Android 15 device with 12GB of RAM, 256GB storage, and a 50MP main camera – all branded with American symbolism.
- Trump Mobile is operated by T1 Mobile LLC under a limited licensing deal. The Trump Organization itself is not involved in design, tech development, or customer support.
- Trump Mobile doesn’t have its own infrastructure. It runs on the existing networks of T-Mobile (TMUS), AT&T (T), and Verizon through MVNO partnerships, similar to how Mint Mobile operates.
- The plan touts real, U.S.-based human support, though representatives have refrained from confirming exact call center locations, citing “security reasons.”
- The 47 Plan includes device protection, pharmacy discounts, international calling to 100+ countries, and Drive America roadside coverage.
- While the service is scheduled to launch in September, the T1 phone will hit the market a month earlier, according to the company’s statements.
- Like Trump-branded sneakers, cologne, and Bibles, this phone venture is also a part of the family’s merchandise-heavy political ecosystem.
- Ethics experts have raised concerns over a sitting president monetizing his political role. Still, Trump disclosed over $8 million in licensing income for 2024, and the brand shows no signs of slowing down.
