The Breakdown
- First shown on the 0 Series EV, the updated H logo will be used throughout the brand.
- The H mark has changed a few times since its introduction in 1963.
- The design represents a pair of outstretched hands.
Honda will soon roll out its updated logo. The refreshed H mark will first arrive on electric and hybrid vehicles. But it won't be long before the new look lands all across the entire brand.
The automaker announced that the updated H will eventually roll out to all production vehicles, dealership signage, and Honda's motorsport efforts.
The original H logo was introduced in 1963. Honda describes the updated design as a "second founding" of the brand. The automaker says, "the automobile market is currently undergoing a major transformation with electrification and application of intelligent technologies."
The revision of its main logo serves to modernize the brand in line with the shifting directions of the market.
You'll get your first look at the new logo on EVs and hybrids starting in 2027. Honda first showed the new H on its 0 Series concepts. Eventually, though, you'll see it everywhere.
Hopefully, the Honda 0 Series Saloon arrives in production form sooner rather than later. That's a sharp-looking slice of future-thinking design, and we can't wait to catch a glimpse of just how the concept will translate into the real deal.
Motor1's Take: While this logo is new compared to the current H mark, this latest redesign actually closely resembles the original Honda H. The logo was then tightened up for its first redesign in 1969, before getting a makeover in 1981. That early 80's badge would run on through to 2000, and looks very similar to the one employed today.
Going back to a style more closely related to the original H definitely aligns with the notion of a "second founding." The new H is a sharp logo with more presence compared to the current look.
Source: Honda
