A message to advertisers: We don’t need a full-blown production to let us know there’s a new episode of a show. We’re all fine with, “All new episodes of [insert series here] streaming now … etc etc.”
(Although I’m fully aware that I’m publishing a post about this particular advertisement, so maybe I’m wrong here.)
During Tuesday’s Cleveland Guardians and New York Yankees Game 1 of the ALDS, Bob Costas started talking about how he wasn’t “100 percent sure” the game was going to be played.
The TBS broadcast cut to Lauren Shehadi, who pointed out a (CGI, obviously) dragon from House of the Dragon was hanging out over Yankee Stadium.
Fans weren’t happy:
Here's the ad
Bob Costas: "Now, you know, big sellout crowd here, but we weren't 100% sure this game was gonna be played tonight. And for more, it's shocking. Here's Lauren Shehadi…"
*'House of the Dragon' promo with CGI dragon flying over Yankee Stadium* pic.twitter.com/EilVXyanuV
— Awful Announcing (@awfulannouncing) October 12, 2022
And the reaction
Is TBS kidding with that ridiculous in-game promo for HBO's House of the Dragon during the Yankees-Guardians MLB playoff game?
It wasn't cute, it wasn't funny, it was lame. And the great Bob Costas played along?
How the mighty have fallen.
— Michael McCarthy (@MMcCarthyREV) October 12, 2022
Look I’m a huge fan of House of the Dragon, but what tf was that entire little segment there & that dragon?? Smh
— Fireside Yankees (@FiresideYankees) October 12, 2022
Even as the target audience for a House of the Dragon ad during a Yankees game that was unbelievably corny
— Derek Saul (@derek_saul) October 12, 2022
Boycotting the rest of the MLB playoffs after that House of Dragons animation during the Yankees game
— Amanda BlowMe (@FartSound69) October 12, 2022
Whatever that was that TBS just did with the House of the Dragon reference during Guardians-Yankees should be grounds for TBS to lose MLB rights
— Jared Moore (@MrJaredMoore) October 12, 2022
That House of the Dragon promo during tonight’s Yankees game was just the most terrible thing ever lmao
— Nick (@NickSherrod123) October 12, 2022
That House of the Dragon tie in to The Yankees game was embarrassing
— Starman85 (@GoodPuppeteer) October 12, 2022
Dear lord that House of the Dragon plug was cringeworthy.
— Ollie James (@OllieNYankees) October 12, 2022
That House of the Dragon promo on the Yankees/Guardians game… pic.twitter.com/ECZ9ConSmR
— Mike Pusateri (@mikepusateri) October 12, 2022
@HBO @TBSNetwork We all just want to say that House of The Dragon ad, in the middle of the Guardians and Yankees game was really bad
— B (@hridjrnrkfkejdj) October 12, 2022
Fans watching in fear: omg there must have been a bomb threat at Yankee stadium
Tbs: lol jk it’s house of the dragon!
— Nick Regina. (@NoApologies5) October 12, 2022
